During the first stage of the planning process, the community also agreed on six over-arching strategic goals that would guide the development and prioritization of Muhlenberg's investment in specific strategic initiatives:
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Strengthen the academic program through significant, targeted investments in faculty, staff, and facilities that build upon existing strengths and capitalize on the most promising opportunities for further development of the curriculum within the parameters of our mission statement, fundamental values, and planning principles.
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Enrich the Muhlenberg experience by further developing and more closely integrating co-curricular and extra-curricular programs with intellectual and curricular life.
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Further develop Muhlenberg's distinctive identity as a caring community focused on the development of character, individual potential, and engaged citizenship.
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Support the integration of the liberal arts with selected areas of pre-professional study and leadership development by expanding opportunities for service learning, internships, and international education.
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Position Muhlenberg as an increasingly attractive option for gifted college-bound students from diverse backgrounds by increasing financial aid resources, strengthening co-curricular programs, and utilizing the unique advantages of our location
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Significantly strengthen the financial position of the College through careful management of debt, superior investment performance, endowment growth, aggressive and successful expansion of fund-raising efforts, and the development of stronger relationships with constituents.
